To this day, it completely baffles me that musical instrument supply outlets don't stock the Fretlight Guitar. I can understand why large national chains like Guitar Center and Best Buy don’t carry them. They are under contractual obligations with competing manufactures; therefore they are limited by non-compete agreements in regards to what brands they are allowed carry. What I can’t understand is why small stores don’t buy a few of these guitars on Ebay or from the manufacturer and sell them as used items, if necessary. Even if there is a low profit margin, the customers would be impressed by the functionality of the instrument, and the fact that you carry it. It might convince them to become a regular customer at your establishment in the future.
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AuthorPersuasive Graffiti Archives
February 2018
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